{
  "currency": "USD",
  "annual_billing": {
    "months_billed": 10,
    "months_free": 2,
    "discount_percent_rounded": 17
  },
  "first_value_guarantee": {
    "name": "30-Day First-Value Guarantee",
    "window_days": 30,
    "eligible_payment": "First RaveHQ subscription payment",
    "frequency": "Once per business",
    "covered_reasons": [
      "RaveHQ does not deliver the first-month outputs included in the purchased plan after the customer completes the required account connections and approvals",
      "The customer decides RaveHQ is not the right fit"
    ],
    "customer_prerequisite": "Complete the account connections and approvals required for RaveHQ to deliver the purchased plan",
    "excluded_costs": [
      "Customer-owned advertising spend",
      "Carrier messaging charges",
      "Separately approved third-party costs"
    ],
    "outcomes_not_guaranteed": [
      "Rankings",
      "AI citations or recommendations",
      "Inquiries or leads",
      "Bookings",
      "Completed outcomes",
      "Customers",
      "Revenue"
    ],
    "request_method": "Email hello@ravehq.co within 30 days of the first payment with the business name",
    "processing_target_hours": 48,
    "renewals_covered": false
  },
  "plans": {
    "radar": {
      "name": "Radar",
      "checkout_slug": "radar_monitor_19",
      "monthly_usd": 19,
      "annual_total_usd": 190,
      "scope": "One website domain",
      "cadence": {
        "free_scan": "On demand",
        "paid_rescan": "Monthly",
        "delivery": "Monthly email after the scheduled scan can compare with a prior baseline",
        "canonical_record": "Matching monthly evidence snapshot and scan history"
      },
      "ravehq_runs": [
        "Evidence-backed website readiness scan",
        "Measurement history and movement comparison",
        "Regression or improvement email with one prioritized finding"
      ],
      "ravehq_prepares": [
        "Evidence for each measured website signal",
        "A prioritized website-readiness fix"
      ],
      "customer_does": [
        "Apply any recommended website change",
        "Keep the monitored domain and delivery email current"
      ],
      "limits": {
        "domains": 1,
        "website_points_measured": 38,
        "google_profile_reviews_directories_nap_live_ai_answers": "Not measured by the website-only scan unless matching evidence is connected"
      },
      "proof": [
        "Measured-versus-unmeasured evidence summary",
        "Current score, prior score, and movement"
      ]
    },
    "get_found": {
      "name": "Get Found",
      "checkout_slug": "get",
      "monthly_usd": 149,
      "annual_total_usd": 1490,
      "scope": "One Google Business Profile location",
      "cadence": {
        "audit_and_report": "Weekly, on the account's scheduled Monday run",
        "action_queue": "Weekly",
        "reputation_growth": "Continuous when a lawful customer list is connected",
        "dashboard": "Canonical weekly account snapshot, history and downloadable PDF",
        "material_alerts": "Event-driven for meaningful exceptions or opportunities",
        "weekly_summary_email": "Optional and customer-controlled",
        "monthly_executive_update": "Default, derived from the latest persisted dashboard snapshot",
        "website_fixes": "Complete and approval-ready; supported changes can be individually authorized"
      },
      "ravehq_runs": [
        "51-point reputation and discoverability audit",
        "RaveScore and evidence refresh",
        "Weekly report and prioritized action queue",
        "Consent-aware review-request, NPS recovery, and referral-foundation workflows from a lawful connected customer list",
        "Confirmed Google Business Profile changes and individually authorized supported website fixes"
      ],
      "ravehq_prepares": [
        "Up to five review-response drafts per month, always queued for customer approval",
        "Google Business Profile Fix Pack",
        "Complete website fixes ready for one-tap direct apply or handoff",
        "Basic AI-search readiness evidence"
      ],
      "customer_does": [
        "Connect the supported Google profile, website, and lawful customer list once",
        "Choose automatic or approval-required profile execution; website fixes remain complete and individually authorized on this plan; review replies remain approval-required",
        "Maintain consent or another lawful basis for customer outreach"
      ],
      "limits": {
        "locations_included": 1,
        "growth_core": "Not included; inbound lead capture, qualification, booking follow-up, missed-call and no-show recovery, and lapsed-customer reactivation begin with Win Your Market",
        "review_response_drafts_per_month": 5,
        "review_reply_autopilot": "Not included; every review-response draft requires customer approval",
        "public_changes": "Supported profile changes may run inside the customer's policy; website fixes can be applied when individually authorized; review replies remain approval-required; otherwise work is prepared completely, with completion claimed only after the change is confirmed"
      },
      "proof": [
        "51-point measured-versus-unmeasured status",
        "Weekly dashboard history and downloadable snapshot-matched PDF"
      ]
    },
    "win_your_market": {
      "name": "Win Your Market",
      "checkout_slug": "win",
      "monthly_usd": 349,
      "annual_total_usd": 3490,
      "scope": "One Google Business Profile location",
      "cadence": {
        "audit_and_report": "Weekly, on the account's scheduled Monday run",
        "action_queue": "Weekly",
        "review_response_drafting": "As new reviews enter the monitored review set",
        "review_reply_autopilot": "Every 10 minutes for eligible new Google reviews",
        "site_seo_autopilot": "Every 15 minutes for due connected-site fixes and public verification",
        "geo_grid": "Monthly and on demand within the account budget",
        "platform_dispatch": "Continuous for connected and activated accounts",
        "dashboard": "Canonical weekly account snapshot, history and downloadable PDF",
        "material_alerts": "Event-driven for meaningful exceptions or opportunities",
        "weekly_summary_email": "Optional and customer-controlled",
        "monthly_executive_update": "Default, derived from the latest persisted dashboard snapshot"
      },
      "ravehq_runs": [
        "Everything in Get Found",
        "Review Reply Autopilot: rotate business-approved thank-you templates for eligible new five-star reviews, with every exception routed to approval. Activates the moment RaveHQ is granted direct posting access to Google Business Profiles.",
        "Site SEO Autopilot: apply supported connected-site fixes that pass safety checks, verify the public result, retry safely, and roll back instead of claiming an unverified completion",
        "Growth Core: inbound capture, immediate consent-aware response, qualification and persistent follow-up",
        "Missed-call, no-show, lapsed-customer, review, referral and repeat-visit loops",
        "Full competitive evidence when live data is available for the location",
        "Expanded AI-search readiness and available observed evidence",
        "Revenue-at-risk and modeled-opportunity refresh",
        "Local geo-grid visibility tracking",
        "Third-party review monitoring, kept separate from Google and RaveScore — activates as review-source providers are connected"
      ],
      "ravehq_prepares": [
        "Review-response drafts without the Get Found monthly quota",
        "Prioritized profile, photo, local-search, and website actions",
        "Review-request, NPS recovery, and referral workflows"
      ],
      "customer_does": [
        "Connect each supported account once, approve at least three review thank-you templates, and choose which supported profile and site changes may run automatically",
        "Provide customer records for completed visits and maintain required consent or lawful basis",
        "Keep connected-account access active; no recurring owner task is required"
      ],
      "limits": {
        "locations_included": 1,
        "review_response_drafts_per_month": "No plan quota",
        "review_reply_autopilot": "Included for eligible new five-star Google reviews only; uses the newest approved template set, routes uncertain, sensitive, specific, lower-rated, or already-replied reviews to approval, and stores the publishing confirmation. Activates the moment RaveHQ is granted direct posting access to Google Business Profiles.",
        "site_seo_autopilot": "Included for eligible technical SEO, structured-data and crawler-access fixes on a supported connected site; every completion requires a remote receipt and public-page verification, with bounded retry and rollback",
        "public_changes": "Completed and confirmed when the relevant account is connected, activated, and authorized; otherwise prepared without a false completion claim",
        "metered_capabilities": "Geo-grid runs only inside the customer's configured budget; third-party review monitoring activates once a review-source provider is connected",
        "ai_visibility": "Readiness and observed evidence are labeled separately; citation or recommendation is never guaranteed"
      },
      "proof": [
        "Weekly dashboard history and downloadable snapshot-matched PDF",
        "Confirmed changes, timestamps, and measured-versus-unmeasured evidence",
        "Modeled opportunity labeled separately from observed outcomes"
      ]
    },
    "every_location": {
      "name": "Every Location",
      "checkout_slug": "every",
      "monthly_usd": 799,
      "annual_total_usd": 7990,
      "scope": "First 5 locations",
      "cadence": {
        "per_location_audit": "Weekly, on each location's scheduled run",
        "review_reply_autopilot": "Every 10 minutes per connected, armed location",
        "site_seo_autopilot": "Every 15 minutes per connected, armed website",
        "consolidated_report": "Weekly in dashboard with downloadable consolidated PDF",
        "material_alerts": "Event-driven at portfolio or location level",
        "weekly_summary_email": "Optional consolidated summary, customer-controlled",
        "monthly_executive_update": "Default consolidated portfolio update with location drill-down"
      },
      "ravehq_runs": [
        "Everything in Win Your Market for each included location",
        "Review Reply Autopilot under one central policy or approved per-location template sets. Activates the moment RaveHQ is granted direct posting access to Google Business Profiles.",
        "Site SEO Autopilot under central or per-location connected-site policy",
        "Growth Core for every included location with central policy and location-level outcomes",
        "Multi-location roll-up and per-location tracking",
        "Consolidated multi-site reporting",
        "Central policy and authorized changes across connected locations"
      ],
      "ravehq_prepares": [
        "Per-location response and action queues",
        "Cross-location comparison and exception view",
        "Assisted onboarding for each location"
      ],
      "customer_does": [
        "Connect and confirm each location once, approve at least three review thank-you templates, then choose central or per-location execution policy",
        "Maintain lawful customer lists and outreach permission for each location",
        "Keep connected-account access active; RaveHQ manages the weekly work"
      ],
      "limits": {
        "locations_included": 5,
        "additional_location_monthly_usd": 119,
        "review_reply_autopilot": "Included at every connected location with central or per-location approved templates, exception routing, and separate publishing confirmations. Activates the moment RaveHQ is granted direct posting access to Google Business Profiles.",
        "site_seo_autopilot": "Included at every connected supported website, with separate public verification and rollback receipts per location",
        "public_changes": "Completed and confirmed per location when connected and authorized; otherwise prepared completely"
      },
      "proof": [
        "Per-location evidence and history",
        "Consolidated weekly dashboard history and downloadable snapshot-matched PDF"
      ]
    }
  },
  "paid_customer_delivery": {
    "canonical_surface": "Authenticated dashboard backed by persisted account snapshots",
    "snapshot_rule": "Every email, report download, score, action queue and completion claim resolves to the same timestamped persisted account snapshot; independently authored email reports are not allowed",
    "lifecycle": {
      "paid_activation": "Plan-aware welcome with purchased scope, cadence and one-time setup",
      "setup": "Guided connection checklist with clear explanations for anything still blocked",
      "first_value": "Notification linking to the first ready operating-picture snapshot",
      "ongoing": "Weekly evidence refresh, action queue, history and downloadable report in dashboard",
      "retention": "Monthly executive account update linked to its supporting dashboard snapshot"
    },
    "communication": {
      "material_alerts": "Event-driven and limited to meaningful exceptions or opportunities",
      "weekly_summary": "Optional and customer-controlled; derived from the weekly dashboard snapshot",
      "monthly_executive_update": "Default monthly paid-account email; derived from the canonical snapshot",
      "newsletter": "Separate explicit opt-in publication; never subscription-delivery evidence"
    },
    "artifacts": {
      "history": "Permanent dashboard history for the subscribed account",
      "pdf": "Downloadable rendering of the matching persisted snapshot",
      "delivery_receipt": "Exact-once message receipt tied to account, snapshot, template and cadence"
    },
    "radar_exception": "Radar retains its monthly scan-and-email cadence; its email is generated from the matching monthly evidence snapshot and preserves scan history"
  },
  "growth": {
    "packages": {
      "growth_core": {
        "name": "Growth Core",
        "included_with": [
          "win_your_market",
          "every_location"
        ],
        "monthly_usd": null,
        "locations": "Matches the underlying plan",
        "capabilities": [
          "Inbound lead capture",
          "Immediate consent-aware response and qualification",
          "Booking handoff and persistent follow-up",
          "Missed-call recovery",
          "No-show recovery",
          "Lapsed-customer reactivation",
          "Review, referral and repeat-visit loops",
          "Hard and soft attribution reported separately"
        ],
        "paid_acquisition": false
      },
      "growth_single": {
        "name": "Growth",
        "includes_plan": "win_your_market",
        "monthly_usd": 999,
        "locations": 1,
        "capabilities": [
          "Everything in Growth Core",
          "Autonomous Google and Meta campaign operation. Activates once RaveHQ's Google Ads and Meta platform-level access is configured.",
          "Offer and landing-page variants",
          "Creative testing and budget reallocation",
          "Call, form, booking and verified-outcome attribution",
          "Automatic spend caps, stop-loss and anomaly pause"
        ],
        "paid_acquisition": true
      },
      "growth_multi": {
        "name": "Growth Multi",
        "includes_plan": "every_location",
        "monthly_usd": 1499,
        "locations": 5,
        "capabilities": [
          "Everything in Growth for each included location",
          "Pooled budget and cross-location optimization",
          "Location-level attribution and exception handling",
          "Central policy with per-location service areas and booking"
        ],
        "paid_acquisition": true
      }
    },
    "commercial_positioning": {
      "entry_foundation": {
        "plan": "get_found",
        "monthly_usd": 149.0,
        "badge": null,
        "role": "Digital-foundation entry plan"
      },
      "recommended_start": {
        "plan": "win_your_market",
        "monthly_usd": 349.0,
        "badge": "Most Popular",
        "role": "Recommended starting point: foundation plus Growth Core"
      },
      "complete_growth": {
        "plan": "growth_single",
        "monthly_usd": 999,
        "badge": "Complete Growth",
        "role": "Complete single-location growth system including governed paid acquisition"
      }
    },
    "customer_one_time_authorities": [
      "Connect the accounts RaveHQ will operate",
      "Confirm lawful contact sources and channel permissions",
      "Set offers, booking destination, service area and operating hours",
      "Set messaging and advertising budgets and stop-loss limits"
    ],
    "founder_runtime_actions": [],
    "provider_cost_policy": {
      "advertising_spend": "Paid directly by the customer in customer-owned Google or Meta accounts; never included in the RaveHQ subscription.",
      "communications_usage": "Carrier and messaging-provider usage is charged at the connected provider's current rate inside the customer's configured cap.",
      "agency_fee": "None. Autonomous campaign operation is part of the Growth subscription."
    },
    "prohibited_actions": [
      "Scrape or cold-message individual consumers",
      "Invent a price, service, offer, availability or customer fact",
      "Make medical, legal, financial or guaranteed-outcome claims",
      "Contact a suppressed or opted-out recipient",
      "Use consent granted for one purpose as consent for another",
      "Exceed a customer budget, channel cap or stop-loss",
      "Count an enquiry as a customer or a booking as a completed visit",
      "Optimize for cheap leads without qualified and verified outcomes"
    ],
    "attribution_classes": {
      "hard": [
        "provider lead id",
        "tracked call",
        "tracked form",
        "booking confirmation",
        "verified completed outcome"
      ],
      "soft": [
        "customer match-back",
        "offer-code match",
        "modeled assisted conversion"
      ]
    },
    "outcome_boundary": "RaveHQ reports enquiries, bookings and verified completed outcomes separately. It does not guarantee rankings, leads, bookings, walk-ins or revenue."
  },
  "claim_boundary": "Readiness, modeled opportunity, and observed external evidence are labeled separately. RaveHQ does not guarantee a ranking, citation, recommendation, or revenue outcome."
}
